You ready for something new?

I want you to get even more value from this blog.

So I’m going to try something new: micro-lessons that you can implement right away.

I have a hunch that you’ll love it.

If you hate it, let me know, I’ve got a back up plan.

But here’s the deal…

… you know I looooooooove to share strategy and marketing psychology.

As valuable as that information is, most of the time, you just need to get a “good-enough” email out the door!

Am I right?

I have a hunch that there are hundreds of folks feeling pinched for time that can use quick tools and training that immediately help you send high quality, high performing emails.

So let’s just get to some sweet free training.

What’s next…

You’ll get videos that are less than 2 minutes with optional templates or checklists you can use with each micro-lesson.

And that’s it.

Spend 2 to 4 minutes per week with me to improve your email performance.

You’ll get a ton out of this. I promise.

Today’s video

The Most Important Email You’ll Ever Send

Lesson downloads

About 60% of your new subscribers will open your welcome email, here’s a worksheet to help you create your own compelling copy along with some copy for swiping if you don’t know what to say.

100% of your new subscribers see your Welcome Page. Here’s a worksheet to help you create a memorable welcome page with tried and true copy to use for this page.

What’s next after today…

We’re both going to learn as we go.

I expect to evolve this approach, especially with feedback from you.

I’ll plan to also cover:

  • What you need to include in your emails — and what you don’t
  • Content ideas for emails that your readers will love
  • Subject lines that get opened
  • When to send emails to get the best open rates
  • How many emails to send? Worried that you’re sending too much or too little?
  • How to run effective sales email campaigns
  • How to run effective fundraising email campaigns
  • Why you might need a reactivation email campaign – with a great tip on using Facebook to help you
  • What to do with an old email list or dormant email list
  • Much, much, more

Be sure to check back later this week for my next post: 3 “tried and true” ideas for what to say in your first welcome email

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