Quick Reference Guide: Facebook Images and Ads
Have you ever published a Facebook image only to see your Pulitzer Prize winning call-to-action fall outside of the image boundaries so it not visible in the Newsfeed? Arghhhhh!
How can anyone keep up with Facebook’s ever-changing image dimensions?
Here, actually.
Here’s every Facebook marketing image dimension in one place–updated for today’s Facebook–as of January 21, 2014–including mobile.
We’re bigger fans of blogs and communities-of-interest than Facebook for social media. That said, Facebook is still a pretty valuable tool, especially for marketing and advertising. This reference guide makes it easy to create your marketing and ad images for the maximum exposure.
A text version of these dimensions is available if Infographics aren’t your thing.
You’re welcome.
Thank you Jon Loomer for this handy update!
![facebook image dimensions timeline newsfeed posts ads All Facebook Image Dimensions: Timeline, Posts, Ads [Infographic]](http://www.jonloomer.com/wp-content/uploads/2014/01/facebook-image-dimensions-timeline-newsfeed-posts-ads.png "All Facebook Image Dimensions: Timeline, Posts, Ads [Infographic]")
Here is a text version of the most important dimensions…
Facebook Page Timeline
Cover Photo
- Image Size: 851×315 px upload and display
- Height from Profile Photo Edge: 210 px
- Width from Profile Photo Right Edge: 658 px
- Width from Profile Photo Left Edge: 23 px
Profile Photo
- Recommended Upload Size: 180×180 px
- Display Size: 160×160 px
- Width of Profile Photo Area Including Buffer: 170 px
App Icons
- Display Size: 111×74 px
Shared Link
- Thumbnail Aspect Ratio: 1.91:1
- Recommended Thumbnail Upload Size: 1200×627 px
- Timeline Display Size: 377×197 px
- Overall Size Including Title and Description Area: 377×314 px
Shared Image
- Recommended Upload Size: 1200×1200 px
- Timeline Display Size: 403×504 px maximum height and width
Highlighted and Milestone Images
- Recommended Upload Size: 1200×717 px
- Timeline Display Size: 843×504 px maximum height and width
Posts and Ad Dimensions Across Desktop and Mobile
Page Post Link and Offer
- Text: 90 Characters
- Link Title: 25 Characters
- Thumbnail Aspect Ratio (except sidebar): 1.91:1
- Recommended Thumbnail Upload Size: 1200×627 px
- Desktop News Feed Thumbnail Display: 400×209 px
- Mobile News Feed Thumbnail Display: 560×292 px
- Sidebar Thumbnail Display: 100×72 px
- Permalink Thumbnail Display (Desktop): 400×209 px for Link Post, 588×305 px for Offer
Page Post Image
- Text: 90 Characters
- Image Aspect Ratio: 1:1
- Recommended Upload Size: 1200×1200 px
- Desktop News Feed Display: 400×400 px
- Mobile News Feed Display: 618×618 px
- Sidebar Display: 120×120 px
- Permalink Display: 720×720 px
Page Post Event and Like Ad
- Text: 90 Characters
- Event Title: 25 Characters
- Image Aspect Ratio: 8:3
- Recommended Upload Size: 1200×450 px
- Desktop News Feed Thumbnail Display: 400×150 px
- Mobile News Feed Thumbnail Display: 560×210 px
- Event Header Image: 714×264 px
- Sidebar Thumbnail Display: 100×72 px
Page Post Video
- Text: 90 Characters
- Image Aspect Ratio: 16:9
- Recommended Thumbnail Image Upload Size: 1200×675 px
- Max Video Size and Length: 1 GB, 20 minutes
- Desktop News Feed Thumbnail Display: 400×400 px
- Mobile News Feed Thumbnail Display: 618×618 px
- Sidebar Thumbnail Display: 128×128 px
- Permalink Thumbnail Display: 720×453 px
Mobile App Add
- Text: 90 Characters
- Image Aspect Ratio: 1.91:1
- Recommended Image Upload Size: 1200×627 px
- Mobile News Feed Thumbnail Display: 560×292 px
Domain Ad
- Text: 90 Characters
- Title: 25 Characters
- Image Aspect Ratio: 1.39:1
- Recommended Image Upload Size: 1200×864 px
- Sidebar Thumbnail Display: 100×72 px
